Do you have a product or service that you want to test with potential customers before releasing it to the market? That’s a good idea: effective market research can ensure you go public with confidence. Luckily, Convert Innovations is now offering professionally-managed focus groups to our clients.
Market
research has its place, but sometimes I like to use quick, pulse-taking
methods instead of investing the time and money into something formal.
Teleconference Customer Panel: For one of my clients I would run a monthly customer panel to get their insights
upcoming Marketing campaigns. The set-up is easy, we asked for volunteers
through our opt-in newsletters, and offer [...]
